About Me.
With over 14 years of experience as a UX Lead, I’ve led digital transformation projects and crafted user-centered solutions for clients like Pegasus Airlines, Prezi, and Ä°ÅŸ Bankası. While I founded my design agency, my passion remained in being hands-on with the design process. I bring expertise in end-to-end UX, from research to design strategy, and I’m now seeking new opportunities where I can combine leadership with active involvement in creating meaningful, user-driven products.
My Experience
2020-Current
Co-Founder
Appcent Design
Co-founder of Appcent Design, leading digital transformation initiatives through user-centered design for high-profile clients across various industries.
• Founded and scaled a digital design agency, growing a team of 10 designers.
• Led UX/UI strategies for high-profile clients (Alibaba, Unilever, Pegasus Airlines) in digital transformation projects.
• Directed cross-functional teams from concept to execution, driving
improvements in user engagement and digital performance.
2015-2020
UX Consultant
Freelance
Delivered UX/UI design services across industries: airlines, banking, gaming, insurance, and start-ups.
Led user research for BBVA, Instagram, and Pegasus Airlines and designed product experiences for multiple start-ups.
2014-15
Sr. UX Designer
Commencis
Commencis is a major player in mobile financial services and has partnered with Visa on numerous important projects. In my role, I led digital transformation projects for İş Bankası’s web app and contributed to innovative finance solutions.
2010-2014
UX Designer
Turkcell
Led key digital transformation initiatives for Turkcell, the largest telecommunications company in Turkey. This involved improving internal and customer-facing digital experiences: spearheaded call-center redesigns and improved internal HR systems.
Leader
Team and Project Management
I excel in leading design teams for diverse client-facing projects. My focus on collaboration ensures innovative solutions that meet client expectations. I adapt to client needs while maintaining quality and efficiency, fostering open communication to empower team members.
Researcher
UX Researcher
With a Master's in Design for Interaction, I have extensive experience in user experience research. Working with clients like Prezi, Instagram, and BBVA, I excel at understanding user needs and translating insights into effective design solutions. My commitment to creating intuitive user experiences drives impactful results.
Designer
UI/UX Designer
With 14 years in UX and UI design, I excel in user-centered solutions across diverse projects. My focus is on enhancing usability and solving complex design challenges. I stay updated with trends to ensure my work remains relevant and impactful.
Clients I worked with over the years
- Turkcell
- Visa
- Ä°ÅŸ Bank
- Garanti Bank
- BBVA
- RBS
- Sultan Center
- Unilever
- Borusan Holding
- Yancep
- Topi
- Tübitak
- Prezi
- Masomo Games
- Penguen
- Qumpara